As usual, the rich continue to get even richer! If you follow Beyonce on Instagram then you already know she will give you a quick fashion show. It seems one of her fashion items is highly sought out. On August 29th she posted a series of photos wearing Versace's pink Medusa Aevitas platform heel. It is a 6-inch chunky block heel and stacked platform. After she posted the photos searches for Versace jumped 35% in less than 48 hours. Another brand reaping the benefits of celebrity sightings is Balenciaga. Thanks to Kim Kardashian and Rihanna the brand has seen searches spike 505%.