Mr. Morale & the Big Steppers, Kendrick Lamar's highly anticipated fifth studio album, will be released later this month. In honor of Lamar’s comeback to Hip-Hop, he collaborated with Converse on a unique project. The "pgLang for Converse" collection is presented by the firm formed by Kendrick Lamar and Dave Free. The Chuck 70 and Pro Leather styles are featured in the collaboration. "pgLang for Converse" will be accompanied by a music video featuring recording artists Tanna Leone and Selah Marley. The graphics convey the narrative of two strangers who meet in Los Angeles and form an unexpected bond.